But it’s the dealership with the three, ivory-tinted canopies and the sweet, black BMW 645 Series that signals you’ve arrived.

Known as a humble man who takes pride in providing African Americans with leadership opportunities throughout his companies, we salute Hank Aaron as the 2004 BE Auto Dealer of the Year. The business side of his post-MLB life blossomed he became one of the first African Americans to own a BMW dealership, according to Black Enterprise magazine, and owned several other Georgia-based auto showrooms, although he has since sold all but one of the Hank Aaron Automotive Group. Baseball player Hank Aaron was born on February 5, 1934 in Mobile, Alabama to Estella Aaron and Herbert Aaron.

After the 1976 season, Aaron rejoined the Braves as an executive. For other black athletes, Aaron … The first time I shook Hank Aaron’s hand, he had been retired from baseball for more than 10 years. Throughout the past century, the home run has held a special place in baseball and I have been privileged to hold this record for 33 of those years. 5 on the BE AUTO DEALER 100 list with $286.5 million in sales), Emmanuel Jones’ Legacy Ford Mercury Inc. (part of the Legacy automotive Group, No. With that mind-set, Aaron set out to diversify his holdings in the car business. By Frank Belatti (MARK ’69) | Spring 2012. This made him one of the first minorities in Major League Baseball upper-level management. I would like to offer my congratulations to Barry Bonds on becoming baseball's career home run leader. My hope today, as it was on that April evening in 1974, is that the achievement of this record will inspire others to chase their own dreams. There’s no boisterous paging system, and the parts and service area is as clean as the showroom itself — not one drip of oil on the terra cotta tiles. 9 on the BE AUTO DEALER 100 list with $172 million in sales), and Ernest Hodge and Anthony March’s Heritage Volkswagen of Union City (part of March/Hodge Automotive, No.

It is a great accomplishment which required skill, longevity, and determination. Aaron also owns Hank Aaron Enterprises Inc. stores at San Francisco's airport, and has subcontracted out a store at Hartsfield Atlanta International Airport. Aaron was then named the Braves' vice president and director of player development. 2 on the BE AUTO DEALER 100 list with $555.5 million in sales).With 54.6% revenue growth last year, Aaron has successfully made the transition from sports legend to business star, and built a BMW dealership from the ground up that now ranks in the top 50% in sales for BMW of North America L.L.C. It consistently tries to beat the customer satisfaction index — a benchmark set by BMW corporate…

This is what you can expect when forking over $80,000 for a luxury ride.A quick glance and you’ll find Steve Harrell’s Lexus of South Atlanta (part of the Harrell Cos., No. But even that didn’t stop Aaron.For all of his success on the field, Aaron, recognized early on that there was life at the end of baseball. My business partner and friend, Hank Aaron.

For him, thatBut it’s the dealership with the three, ivory-tinted canopies and the sweet, black BMW 645 Series that signals you’ve arrived. At Hank Aaron BMW (part of the Hank Aaron Automotive Group, No. This kind of well-oiled machine could only be run by Henry “Hammerin’ Hank” Aaron Sr., a man whose life is defined by hard-fought victories — both in sports and in business. It was a time of racial inequality in Major League Baseball, which had few or no blacks in front-office jobs. On April 8, 1974, Aaron broke Babe Ruth’s career record when he hit his 715th home run, but the pursuit brought hate mail and death threats. It’s not the aromatic flavor of the coffee or even the new car smell emanating from the 745 LI, X5 3.0, or M3 convertible; it’s the inkling that you can get comfortable in this place.Unlike a typical showroom, where salespeople hover over customers like a wolf in sheep’s clothing, client advisers are either out in the field with prospects, showing off the features of the luxury cars, or dutifully handling paperwork as smooth jazz plays in the background. On August 1, 1982, he was inducted into the Baseball Hall of Fame, having received votes on 97.8 percent of the ballots, second only to Ty Cobb, who had received votes on 98.2% of the ballot in the inaugural 1936 Hall of Fame election.

He attended Central High School in Mobile, Alabama and transferred to the private Josephine Allen Institute, where he graduated in 1951. 38 on the BE AUTO DEALER 100 list with $76.7 million in sales) in Union City, Georgia, you can smell it in the air.

I move over now and offer my best wishes to Barry and his family on this historical achievement.

Hank Aaron's 715th Home Run Baseball icon Henry "Hank" Aaron (1934- ) first honed the skills that ultimately led him to the Baseball Hall of Fame while growing up in Alabama.He is best known for breaking Babe Ruth's record of 714 home runs with a career total of 755, a record that stood from 1974 to 2007, and his other milestones still stand, including most runs batted in and most extra base hits. Hank Aaron BMW is growing its business by focusing on customer service.